5.28.2010

Brilliant Earth's Conflict-Free Diamond Guarantee



When I first heard about Brilliant Earth, I didn't expect it to be more than any other retailer specializing in diamonds, engagement rings and fine jewelry.
As I read more & more about the company, I became overwhelmed by the vast amounts of information provided.
I could not even begin to comprehend what exactly goes into creating a company that practices and encourages the highest standards, such as:
*social and ethical responsibility
*environmentally responsible gold and platinum
*conflict free diamond jewelry
*the devotion and commitment to quality
*the promotion of an industry-wide change
The education section helps to deepen ones knowledge of precious gemstones, metals, ethical practices, conflict free diamonds and renewed gold- to name a few.
The abundance of information can not be explained in a simple blog entry, therefore I want to start by deepening our understanding of Brilliant Earth's Conflict-Free Diamond Guarantee.
"Conflict free diamonds are guaranteed to originate from ethical and environmentally responsible sources. Conflict free diamonds are free from violence and other human rights abuses, and are produced with minimal environmental impact."

What Is A Conflict Diamond?
"Conflict diamonds have funded devastating civil wars in Africa, ending millions of lives. These conflict diamonds, also known as "blood diamonds", are associated with human rights abuses including violence and worker exploitation, as well as environmental damage."

Our Conflict Free Diamond Guarantee
"Brilliant Earth carefully tracks all of our diamonds from mine to market to ensure they are mined, cut, and polished with socially and environmentally responsible practices. While many of our diamonds are verified to be responsibly harvested originate from Canada, we also offer ethical origin African diamonds from Namibia. These diamonds are also carefully tracked to be socially and environmentally conscious."

"Other retailers may claim they offer conflict free diamonds or that conflict diamonds are a small problem. This relies on Kimberley Process data that addresses only nations in an official state of civil conflict. Environmental and labor-related concerns are wholly ignored, as is violence perpetuated by a "recognized" government."

"Our Canadian diamonds are carefully tracked from two mines in Canada through cutting, polishing, and transport. This ensures that our Canadian diamonds enter an uninterrupted chain of custody, and our supply is not corrupted by illicit or conflict diamonds. Many other retailers make vague claims that their diamonds are conflict free but have no such certification process to guarantee the ethical source of their diamonds. Because each of our Canadian diamonds is tracked from mine to customer, we can be confident no diamond treatments or alterations have been used."

"All of our Canadian diamonds have certification policies compliant with one of the leading bodies for Canadian diamonds, including Canadian Diamond Code of Conduct, CanadaMark, and the Government of the Northwest Territories. These policies provide independent validation to give you the peace of mind to know your diamond is conflict free."

"Brilliant Earth offers Canadian diamonds from the Ekati and the Diavik mine. Canadian diamonds are mined according to Canada's strict environmental laws - which are among the most rigorous in the world. These high standards protect caribou and other wildlife, water, and fish habitats. Canadian mines have demonstrated a strong commitment to the local Aboriginal people. The Diavik and the Ekati mine are both independently monitored to be ISO 14001compliant."

"Read our conflict free buying guide for more information on how to guarantee a conflict free diamond."

If you follow my blog, you know I take a serious interest in fair-trade, ethical and eco-conscious cosmetics, clothing, hair products, jewelry and various other consumer goods.
I sincerely hope that some of you find this information useful.
For me, it isn't about radically changing your lifestyle to "help save the planet."
Instead, I think we can make environmentally-conscious choices here and there to do our part.
Just read and take an interest in an area that appeals to you.
Find out and get involved!

4 comments:

izumi said...

i DO love the fact that you take these things quite seriously :D thanks whit!

wuzzyangel said...

Thanks for sharing Whit! Love that you're raising awareness with your posts!

lipstick cherry said...

hi hun! im having a makeup sale on my blog so please feel free to check it out =)

Miss*Kimmy said...

Hi! Thanks for your sweet comment on my blog.
Can't agree more about this diamond post. Canadian diamonds really are the best.